BUS 2240 - Introduction to International Business

1. Understand the scope of international business and its impact on our domestic economy.
2. Illustrate the impact of globalization on the diverse economies (developed and developing) of the world.
3. Compare and contrast the role of culture, politics, legalities, and economics on the issues surrounding economic development.
4. Explain the role and benefits of international trade to world economies.
5. Explain the motives behind the methods deployed by governments to stimulate and shape world trade.
6. Illustrate how countries are affected by and respond to the international finance system.
7. Identify the organizational structures and strategies of international organizations.
8. Understand the complexities and major factors associated with modes of international market entry.
9. Describe the major global strategies used to develop, market, and manage the production of goods and services.
10. Explain the challenges and major strategies used when managing a global workforce.

1. The global business environment
2. Cultural, political, and legal influences on global markets
3. World economic systems
4. Motives and methods used by governments to influence international trade
5. Components of international finance and monetary systems
6. Structure and strategies of global organizations
7. Methods of assessing international business opportunities
8. Methods and strategies used for international market entry
9. Developing and marketing goods and services globally
10. Strategies and methods used to manage international operations